Social Media
@TheAisleGuide Instagram
Part of my job as the Marketing Manager for The Aisle Guide was to grow their social media presence and following. The account was mainly used to showcase the incredible weddings and events that our Aisle Planner Pros were creating using our platform. The account was only a couple of months active and had no clear direction of where it was going, as it was a newer brand for the company.
During my time there, I helped increase the organic audience by 4.7k followers and their brand awareness by 33% in less than six months. I also ran 3 giveaways, one of them being the highest performing one to date.
Scroll down and see the highlights of some of my creations!
The Aisle Guide Social Media Captions
Unveiled - Instagram Story
Unveiled was an IG Story Series that I created when given the opportunity to attend a 3-day $150k wedding that one of our Aisle Planner users planned. It was a great way to give our B2B and B2C audiences an inside look into what it takes to execute an event of that scale. I loved creating the branding and getting to attend this fabulous event!
The Aisle Magazine Instagram Story
The Aisle Magazine Instagram Story
The Aisle Guide Social Media Giveaway
@CorkFireKitchen Instagram
Part of my job as the Marketing Manager for Temecula Creek Inn was creating buzz around the re-opening of the on-property restaurant after the pandemic. For being a hotel restaurant, it is quite popular in Temecula. These are some of the graphics I used to create customer engagement for our analytics and they proved to be quite successful with a 42% engagement increase for the account.
CFK Post-Pandemic Re-Opening
CFK IG Story - Increase Engagement
@TCreekGolfClub Instagram
When I started the Marketing Manager position at Temecula Creek Inn, our golf department had mentioned that their customers were seeking a place to interact on social media that wasn't the main account. After a talk with my director, we decided to create the account and I was in charge of running it, as well as growing the audience. I ran a couple of giveaways on there to get the account running and then handed it off to the golf department about 6 months in. I'd still assist with the graphics and content, but their extensive knowledge of golf terminology came in handy!
CFK Post-Pandemic Re-Opening
